So it we seems as though Steve Jobs has done it again! Yesterday I received an email announcing the release of Apple's iPhone4, which promises to raise the bar when it comes to smart phones; the slogan for this campaign is,"This changes everything.Again.". Now upon first glance I quickly realized that this phone was plastered all over the news a couple of months ago. The story at the time was someone had access to a apple prototype; and somehow I assume in a drunk stupor left the prototype at a local bar which in turn created quite a stir.
New features of the iPhone4 include HD video recording that operates in low-lighted situations; full editing capabilities and of course designed for multi touch. The new feature is accompanied by iMovie an app that will be available for purchase in the app store. I'm sure everyone at some point thought to themselves when will we be able to speak to one another and see the person on the other end of the line (like some kind of star trek gizmo). Well my friends that time is now! Coming to the stage is Facetime; a cool Wi-Fi feature. This will change the game for mobile communications, I guess Steve is keeping his word, now you will be able to talk literally face to face with anyone possessing a iPhone4. The way this works is you'd make a call once connected you can then send an invite; when accepted you will be able to have a video conference. How cool is that?!
The iPhone4 is now equipped with two camera lenses on either side, this allows the two parties conversing to view each other. And all of this with just a quick tap of the screen. Next on the agenda is Retina Display; apple is boasting this will be the highest resolution of phone screens out there. No more spotty screen displays when it comes to pixels, only crisp clean image's no matter how big or small. Apple's engineers created a way to condense four times the pixel display into 3.5 inches. Talk about innovation!
All of this without sacrificing the sleek design we have become accustomed to. No one wants to walk around with a bulky phone bulging out of their pocket. So that was important for apple not to change those dynamics. Here's how I see things apple is a revolutionary giant when talking tech, the last version was great (iPhone 3GS) when first released but iPhone4 is just spectacular, and on a whole new playing field! In my opinion apple needed this is a big way when it comes to the "war of smart phones". At this very moment we are smack in the middle of a mobile/tech war, and to me the front runners in this so called war just happen to be two giant brands; apple (iPhone4) and google (Droid).
Google has been slowly creeping up on apple with the droid, but with this release google will have to go back to the drawing board and innovate something absolutely unheard of. The tech industry is going to keep close watch to see what answer google will have for apple, will they just follow suit or come up with something totally out of the box? These are very interesting times for us all, because we are witnessing the very soul of true creative. Only time will tell how this will end; one thing for certain though there is always a victor and the defeated. Right now apple has google on the ropes and is going for the KO!
New features of the iPhone4 include HD video recording that operates in low-lighted situations; full editing capabilities and of course designed for multi touch. The new feature is accompanied by iMovie an app that will be available for purchase in the app store. I'm sure everyone at some point thought to themselves when will we be able to speak to one another and see the person on the other end of the line (like some kind of star trek gizmo). Well my friends that time is now! Coming to the stage is Facetime; a cool Wi-Fi feature. This will change the game for mobile communications, I guess Steve is keeping his word, now you will be able to talk literally face to face with anyone possessing a iPhone4. The way this works is you'd make a call once connected you can then send an invite; when accepted you will be able to have a video conference. How cool is that?!
The iPhone4 is now equipped with two camera lenses on either side, this allows the two parties conversing to view each other. And all of this with just a quick tap of the screen. Next on the agenda is Retina Display; apple is boasting this will be the highest resolution of phone screens out there. No more spotty screen displays when it comes to pixels, only crisp clean image's no matter how big or small. Apple's engineers created a way to condense four times the pixel display into 3.5 inches. Talk about innovation!
All of this without sacrificing the sleek design we have become accustomed to. No one wants to walk around with a bulky phone bulging out of their pocket. So that was important for apple not to change those dynamics. Here's how I see things apple is a revolutionary giant when talking tech, the last version was great (iPhone 3GS) when first released but iPhone4 is just spectacular, and on a whole new playing field! In my opinion apple needed this is a big way when it comes to the "war of smart phones". At this very moment we are smack in the middle of a mobile/tech war, and to me the front runners in this so called war just happen to be two giant brands; apple (iPhone4) and google (Droid).
Google has been slowly creeping up on apple with the droid, but with this release google will have to go back to the drawing board and innovate something absolutely unheard of. The tech industry is going to keep close watch to see what answer google will have for apple, will they just follow suit or come up with something totally out of the box? These are very interesting times for us all, because we are witnessing the very soul of true creative. Only time will tell how this will end; one thing for certain though there is always a victor and the defeated. Right now apple has google on the ropes and is going for the KO!
No comments:
Post a Comment